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Brochure Printing

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Brand: BookPrintingChina
Rating: 4.9 (216 reviews)

Brochures are an effective and budget-friendly way to present products or services in a compact, easy-to-read format. They work well for many applications, including promotions, manuals, menus, newsletters, event programs, and product catalogs.

At BookPrintingChina, we provide online custom brochure printing services for businesses, events, and personal projects at competitive prices. From small to large print runs, we offer folded and bound styles in multiple sizes, paper options, and special finishes. In addition, we print a full range of marketing materials, such as catalog printing, booklet printing, flyer and leaflet printing, calendar printing, lookbook printing, planner printing, business card printing, and newsletters, helping you create a cohesive and professional marketing solution.

What Are Brochure Printing

Brochures are printed marketing materials designed to showcase a company, product, service, or event. They often printed on premium paper and then can be folded—such as half-fold, tri-fold, Z-fold, or gate fold—or bound with saddle stitch, perfect binding, or spiral binding. Featuring company introduction, images, product details, pricing, and contact information, brochures help customers quickly understand your offerings. Perfect for handouts, sales kits, or events, they combine visual appeal with clear, informative content to engage readers effectively.

Popular Brochure Sizes

Choosing the right brochure size helps ensure your content looks balanced, readable, and visually engaging. The finished size of your brochure depends on the flat paper size, folding style, and orientation. Below are the most commonly used brochure dimensions and how they are typically applied.

Unfolded / Flat Sizes

US Letter: 8.5” × 11”
Tabloid: 11” × 17”
Legal: 8.5” × 14”

These flat sizes serve as the base for various folding styles.

Bi-Fold (Folded Once)

5.5” × 8.5” from 11″ x 8.5″. This size is best for introducing a specific product or service with a clean cover and spacious interior.

Tri-Fold (Folded Twice)

3.67” × 8.5” from 11″ x 8.5″
5.67” × 11” from 17″ x 11″

These sizes perfect for presenting longer lists or detailed information in a clear, step-by-step sequence.

Four-Panel Fold (Folded Three Times)

3.5” × 8.5” from 14″ x 8.5″. It provides additional panels for images, infographics, or organized content blocks.

Popular unfolded and folded sizes in portrait and landscape format:

Portrait	3.5″ x 8.5″	5.5″ x 8.5″	8.5″ x 11″	8.27″ x 11.69″	8.5″ x 14″	11″ x 17″
Landscape	8.5″ x 3.5″	8.5″ x 5.5″	11″ x 8.5″	11.69″ x 8.27″	14″ x 8.5	17″ x 11″

Custom sizes, die-cut shapes, and unique folding styles are also available, giving you complete flexibility to match your design, branding, and presentation goals.

Paper Options for Brochure Printing

We offer a wide selection of paper options for brochure printing. Image-heavy brochures work best on glossy or matte art paper, delivering a high-quality finish with vibrant, first-class image reproduction. For brochures that are text-heavy or require writing, uncoated paper is an excellent choice, providing a natural feel and superior readability and writability.

The choice of paper type and weight depends on your design, budget, and intended use. Our most popular options for folded brochures include 157 gsm / 58 lb, 200 gsm / 74 lb, and 250 gsm / 92 lb glossy or matte cover paper, as well as 140 gsm / 95 lb , 160 gsm / 108 lb, and 180 gsm / 122 lb uncoated text paper. 157gsm is lightweight and budget-friendly, ideal for mass distribution, while sturdier brochures benefit from 350 gsm / 129 lb cover paper or cardstock, especially for designs with fewer folds, ensuring they stay closed when not in use.

For standard 8.5″ x 11″ bound brochures with fewer pages, we recommend 250 gsm / 92 lb for the cover and 128–157 gsm (86 -106 lb text) for interior pages. For perfect-bound brochures under 32 pages, 200 gsm / 135 lb text works best; for higher page counts, thinner paper is preferred to maintain flexibility and ease of reading.

Not sure which paper is right for your project? Get in touch with our printing experts for personalized recommendations.

Brochure Folding and Binding Styles

At BookPrintingChina, we offer a wide range of fold and binding styles to suit every project and design need. Whether you want a simple, clean layout or a more complex, interactive presentation, we provide options that enhance both functionality and visual appeal. Below are some of the most popular brochure folding and binding styles, each designed to make your content engaging, organized, and professional.

If you’re unsure which folding style best suits your project or can’t find a fold you need, please contact our expert team.

Finish Options

We offer various special finishes to help you create a standout brochure that captures attention and elevates your brand.

Questions & Answers

What is the minimum order quantity (MOQ) for brochure printing?

Our minimum order quantity for brochure printing usually starts at 1000 copies. For smaller quantities, we also offer digital printing options for samples or short-run projects.

Will my brochure be flat or folded?

If you choose a folded brochure style, we will fold it according to your specified type—such as bi-fold, tri-fold, or z-fold. If no folding is requested, your brochures will be delivered flat.

Can I write on the brochure?

Our standard coated paper has a smooth surface and may not be easy to write on. If you need a brochure that allows easy writing, we recommend using premium matte art paper or uncoated paper.

What should be included inside my brochure?

A well-designed brochure typically includes:

Company information Name, logo, tagline, and contact details.
Products or services–Clear descriptions, features, and benefits.
Images or graphics–High-quality visuals to attract attention and support your message.
Call-to-action (CTA)–Encourage readers to contact, visit your website, or make a purchase.
Additional details–Pricing, promotions, testimonials, or FAQs if relevant.

Organize content in a clear, concise, and visually appealing way to engage readers and make information easy to digest.

Can I add a custom perforated section in my brochure?

Yes! We can create custom perforated sections in your brochure, such as tear-off coupons, reply cards, or order forms. Perforation can be placed anywhere on the page according to your design and functionality needs, providing a convenient and interactive feature for your readers.

Can I order a sample before ordering?

Yes! You can order a physical sample before placing an order to check our paper, finish and printing quality.

What file format do you accept for printing?

We recommend high resolution(at least 300ppi) PDF files with embedded fonts and images, including a 3 mm bleed. If your files are created in InDesign or Illustrator, please export them as print-ready PDFs.

How do I send files to you for brochure printing?

For small files, you can upload them directly through our online inquiry form or send them via email to sales@bookprintingchina.com. For large files, please share a download link using platforms such as WeTransfer, Dropbox, or Google Drive.

Do you provide design or file setup support?

No, we don’t provide in house design services, but our prepress team offers free file checking, include bleed, image resolution, layout and other technical details to ensure your files are print-ready. We can also provide templates, spine width calculation, basic layout guidance if needed.

Do you provide proofing services?

Yes, we offer several proofing options, including PDF proof, physical sample, dummy sample, digital printed sample, and offset printed sample.

After you complete the deposit and before mass production, we usually provide a free digital printed sample for your confirmation.

How long does brochure printing take?

Brochure production typically takes 3-7 days after the final files are approved. The exact timeline depends on factors such as order quantity, finishes, and our current production schedule. Shipping time will vary based on your destination and selected shipping method.

What shipping methods are available?

We offer air, sea, and express shipping (DHL, FedEx, UPS). Our team will recommend the most cost-effective and reliable method based on your delivery time and budget.

Book File Specifications

At BookPrintingChina, we offer professional file-checking services and custom templates. If you’re unsure how to layout your artwork, feel free to contact us; we’re happy to provide detailed guidelines and support.

Order Process at BookPrintingChina

1

Request a Quote

Submit specs and receive your tailored quote within 1-2 hours.

2

Upload Design

Send your print-ready PDF via email or shared link easily.

3

Review Your File

We check your file for free to ensure perfect print readiness.

4

Approve Proof

Pay the deposit, then make a free digital printed proof for approval.

5

Production

Upon approval, we begin full production with strict quality control.

6

Shipping

After balance payment, we pack securely and ship by air or sea.

BookPrintingChina Reviews

Great custom designs!

Ellen at ChinaPrinting4u was responsive and helpful throughout the process of printing my books. The product was excellent, and the books arrived beautifully packed. I give the company high marks for both quality and customer service!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Great custom designs!

Katherine: 4 days ago

Excellent 4.9

Based on 212 reviews

Why Choose Us For Brochure Printing

Unbeatable Pricing

With over 25 years of printing and shipping experience, we help you save 30–40% on costs than other online printers.

100% Satisifiation

We guarantee 100% high quality; if you’re not completely satisfied, we promise a reprint or a full refund.

Expert Support

One-on-one professional, responsive online assistance, including pre-press artwork, material selection, shipping, etc.

Global Shipping

Secure, cost-efficient worldwide shipping options ensure your magazines arrive safely and on time.

Explore More Our Brochure Printing Case

We’re Love to Hear From You

We appreciate your interest in BookPrintingChina. Our goal is to deliver a brochure printing experience that is smooth, cost-effective, refined, and efficient from start to finish.

For general questions, simply submit the enquiry form and our sales specialists will respond promptly. To receive a precise project quote, we encourage you to use our online Quote Form, which helps us match the best options to your specific requirements. You may also contact us directly at sales@bookprintingchina.com.

Our team is available seven days a week, with most enquiries answered within 1–2 hours. We look forward to turning your ideas into beautifully printed products with the quality and attention to detail BookPrintingChina is known for.

TrustScore: 4.9 | 229 reviews